Background
Cash ASAP (cashasap.co.uk) is a UK-based direct lender specializing in short-term loans, including payday loans and multi-month installment loans. The company is a trading name of APFIN Ltd and is authorized and regulated by the Financial Conduct Authority (FCA). Cash ASAP aims to provide fast, secure, and transparent lending solutions for individuals facing unexpected expenses or cash flow gaps.
History
Cash ASAP was established to offer a convenient alternative for those who may struggle to secure credit from traditional lenders. The company has built a reputation for responsible lending, clear terms, and a streamlined online application process. Cash ASAP has adapted to evolving UK lending regulations, ensuring compliance and customer protection.
Types of Loans and Fees Charged
Loan Types: Payday loans (single repayment) and multi-month installment loans.
Loan Amounts: First-time customers can borrow up to £400. Returning customers may qualify for up to £750, subject to successful repayments and continued eligibility.
Repayment Terms:
Payday loans: Repayable within up to 35 days in a single installment.
Multi-month loans: Repayable over up to 6 months (or three monthly installments for some products).
Interest Rates (APR): Representative APRs are high, typical for the short-term lending market. Examples include 1348.0% APR for payday loans and 1266.9% APR for multi-month loans.
Fees: No hidden costs; all fees and interest are clearly stated upfront. Early repayment is allowed without penalty. Loan rollovers are permitted but will increase the total interest payable.
Locations
Cash ASAP operates exclusively online, serving customers throughout the United Kingdom.
States (Countries) Where Loans Are Offered and Not Offered
Available: Cash ASAP loans are available to UK residents only.
Unavailable: Not available outside the United Kingdom.
How to Contact Cash ASAP
Postal Mail: APFIN Ltd, 3rd Floor, 12 Gough Square, London, EC4A 3DW, United Kingdom
Email: [email protected]
Customer Support Phone: 0800 488 0905
Monday–Friday: 8 AM – 5 PM
Saturday: 10 AM – 4 PM
Website: cashasap.co.uk
